![\"\"](\"https:\/\/www.minervainfotech.com\/blog\/wp-content\/uploads\/2020\/02\/lonelyshoppingcart1-600x315-cropped.png\")
<\/figure>\n<\/div>\n\n\n\nWHAT IS SHOPPING CART ABANDONMENT?<\/h2>\n<\/div>\n<\/div>\n\n\n\n
The name basically already says it all. Shopping cart abandonment is a term used in eCommerce to describe when shoppers add products to their virtual shopping cart or even begin the checkout process, but leave the site before completing their purchase.<\/p>\n\n\n\n
The percentage of people who do this on your site is the shopping cart abandonment rate<\/strong>.<\/p>\n\n\n\n From the reasons above, it is clear that you will have to deal with cart abandonment at some point in running your online business. You can reduce their percentages by applying the below ways to reduce shopping cart abandonment.<\/p>\n\n\n\n Slow loading times have a huge impact on cart abandonment rates. You should keep on your mind that eCommerce giant Amazon will lose up to $1.6 billion in sales due to any extra second in the page loading time. So page speed is one of the most important page optimization efforts for any website.<\/p>\n\n\n\n Customers will leave a website if it takes longer than 3 seconds to load. WooCommerce sites can be especially demanding as they generate a lot of data, as well as un-cacheable requests and database resources are needed in place. When choosing WooCommerce hosting, it is very important to use a container-based host, such as Kinsta.<\/p>\n\n\n\n Maximum shoppers said that the reason why they abandoned a cart was that the checkout process was too long or complicated. According to the Baymard Institute, the average large-sized e-commerce site can increase its conversion rate by 35.26% through better checkout design and it also helps to reduce shopping cart abandonment.<\/p>\n\n\n\n As a consequence, mobile-friendliness is a huge usability factor for e-commerce. More than half of global web traffic is attributed to mobile users. You will find higher abandonment rates among mobile users. Mobile abandonment is up to 85%, while desktop abandonment is at 73%.<\/p>\n\n\n\n You must, therefore, ensure that your eCommerce platform is mobile-friendly. Make time to test how friendly it is with the use of various tools on the online platform. You must also be keen so that you arrest any issues and fix them quickly so that it does not impact on the running of your platform on mobile phones.<\/p>\n\n\n\n People do not always have the intention of buying the first time around, and may just be making price comparisons to know where to purchase the products. You will, however, find that sometimes what the customer wants is just a little push to buy.<\/p>\n\n\n\n A way to do this is with exit popups that appear during checkout when the user is about to close their browser window. There are some plugins (Popup Maker<\/a> and Popup Builder<\/a>) by which you can create Exit-intent popups. It appear during checkout when the user is about to close their browser window. It then sends a popup message that encourages them to stay by offering a deal, gift coupon or presenting more information.<\/p>\n\n\n\n ALSO READ: TOP 5 PAYMENT GATEWAYS FOR WEB APPLICATION<\/strong><\/a><\/p>\n\n\n\n 35% of online transactions are usually dropped because the website required the user to create an account before checkout. It\u2019s not a smart idea to require customers to create an account before checkout. Neither it only does to slow down the process nor will most customers actually bounce.<\/p>\n\n\n\n If you are using WooCommerce, all you have to do is check to enable guest checkout. So your customers do not require creating a account. You can always ask them to sign up for an account at the end after they\u2019ve already made their purchase not before the purchase.<\/p>\n\n\n\n We have already covered that shipping fees are a big factor in incomplete purchases. Generally customer finds the free shipping feature. If you can\u2019t offer free shipping for everyone, you might at least set a threshold after which customers are eligible to free shipping. This can also increase the order value.<\/p>\n\n\n\n When customers open up an ecommerce shop, they should be able to complete their transaction using several payment options. There are so many payment options you can consider, including Amazon pay, PayPal, Stripe, Payfast, square, among others. You must also have credit and debit card options because many people use them.<\/p>\n\n\n\n One step further is abandoned cart emails that you can send to people who filled in their email address but didn\u2019t complete the purchase to come back and finish the process. Abandoned cart emails are helpful and effective. Here you can add extra offers to get them back. Emails are actually a fantastic way to make product recommendations based on the customer\u2019s behavior.<\/p>\n\n\n\n Using these ways you can reduce your shopping cart abandonment rate and will make your site more attractive. It will help you to grow your business rapidly.<\/p>\n\n\n\n <\/p>\n\n\n Contact Us –<\/strong> Every Successful website makes sure the shopping cart abandonment is least, Best is 0 though no one has achieved it till date. The less % of shopping cart abandonment means more business, more conversion per visitor. Let\u2019s see what\u2019s the shopping cart abandonment is \u2013 WHAT IS SHOPPING CART ABANDONMENT? The name basically already says […]<\/p>\n","protected":false},"author":1,"featured_media":11368,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"_lmt_disableupdate":"","_lmt_disable":"","footnotes":""},"categories":[16],"tags":[256,249,264,251,267,257,250,255,253,258,265,263,252,260,259,262,254,266,261],"class_list":["post-10526","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-corporate","tag-abandoned-basket","tag-abandoned-cart","tag-abandoned-cart-conversion-rate","tag-abandoned-cart-emails","tag-basket-abandonment-rate","tag-cart-abandoners","tag-cart-abandonment-rate","tag-cart-abandonment-solutions","tag-digital-shopping-cart-abandonment","tag-ecommerce-cart-abandonment","tag-ecommerce-cart-abandonment-rate","tag-online-cart-abandonment","tag-online-shopping-cart-abandonment","tag-reasons-for-cart-abandonment","tag-reduce-cart-abandonment","tag-reduce-shopping-cart-abandonment","tag-shopping-cart-abandonment-rate","tag-shopping-cart-abandonment-reasons","tag-shopping-cart-abandonment-solutions"],"modified_by":"Minerva","_links":{"self":[{"href":"https:\/\/www.minervainfotech.com\/blog\/wp-json\/wp\/v2\/posts\/10526","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.minervainfotech.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.minervainfotech.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.minervainfotech.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.minervainfotech.com\/blog\/wp-json\/wp\/v2\/comments?post=10526"}],"version-history":[{"count":28,"href":"https:\/\/www.minervainfotech.com\/blog\/wp-json\/wp\/v2\/posts\/10526\/revisions"}],"predecessor-version":[{"id":13716,"href":"https:\/\/www.minervainfotech.com\/blog\/wp-json\/wp\/v2\/posts\/10526\/revisions\/13716"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.minervainfotech.com\/blog\/wp-json\/wp\/v2\/media\/11368"}],"wp:attachment":[{"href":"https:\/\/www.minervainfotech.com\/blog\/wp-json\/wp\/v2\/media?parent=10526"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.minervainfotech.com\/blog\/wp-json\/wp\/v2\/categories?post=10526"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.minervainfotech.com\/blog\/wp-json\/wp\/v2\/tags?post=10526"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}TO RESOLVE THIS PROBLEM YOU HAVE TO KNOW ABOUT THE REASONS OF THE ABANDONMENT:<\/h2>\n\n\n\n
\n
![\"Cart-abandonment\"](\"https:\/\/www.minervainfotech.com\/blog\/wp-content\/uploads\/2020\/02\/Cart-abandonment-feature-2.png\")
<\/figure>\n<\/div>\n<\/div>\n\n\n\nTIPS TO REDUCE SHOPPING CART ABANDONMENT FOR YOUR E-COMMERCE SITE<\/h2>\n\n\n\n
1. SPEED UP YOUR ECOMMERCE SITE:<\/strong><\/h3>\n\n\n\n
ADDITIONAL IDEAS FOR SPEEDING UP YOUR WEBSITE:<\/strong><\/h4>\n\n\n\n
\n
2. SIMPLIFY THE CHECKOUT PROCESS:<\/strong><\/h3>\n\n\n\n
A FEW IDEAS TO SIMPLIFY CHECKOUT:<\/strong><\/h4>\n\n\n\n
\n
![\"\"\/](\"https:\/\/minervainfotech.com\/blog\/wp-content\/uploads\/2020\/02\/1.png\")
<\/figure>\n\n\n\n\n
3. MAKE YOUR SHOP MOBILE FRIENDLY:<\/strong><\/h3>\n\n\n\n
4. IMPLEMENT EXIT POPUP:<\/strong><\/h3>\n\n\n\n
5. ENABLE GUEST CHECKOUT:<\/strong><\/h3>\n\n\n\n
<\/figure>\n\n\n\n6. OFFER FREE SHIPPING:<\/strong><\/h3>\n\n\n\n
A FEW IDEAS TO SIMPLIFY CHECKOUT:<\/strong><\/h4>\n\n\n\n
\n
7. INCREASE THE NUMBER OF PAYMENT GATEWAYS:<\/strong><\/h3>\n\n\n\n
8. UTILIZE ABANDONED CART EMAILS:<\/strong><\/h3>\n\n\n\n
\n\ud83d\udcde Call – +91 8100 665964 (INDIA)<\/a> | +1 720 738 1011 (US)<\/a>
\n\ud83d\udce7 Email – hello@minervainfotech.com<\/a>
\n\ud83d\udc68\ud83c\udffb\ud83d\udcbb Skype – minervainfotech<\/p>\n","protected":false},"excerpt":{"rendered":"